Module directory - Combinations of field of study and final degree

Module directory - Combinations of field of study and final degree

Combinations of field of study and final degree > Public Relations (Bachelor) >
Public Relations 80 CP BPR

Public Relations 80 CP BPR. Version of accreditation valid from WiSe 22/23

Name / CP Module Module component Semester
1 2 3 4 5 6
Erster Studienabschnitt
87.00 CP
BPR-110 - Grundlagen PR I (valid from WiSe 22/23) Course 2: Lecture (Anwendungsfelder der PR-Arbeit)   +        
BPR-112 - Grundlagen PR II (valid from WiSe 22/23) Course 1: Lecture (Presse-/Medienarbeit - Basiswissen) +          
Course 2: Seminar (Presse-/Medienarbeit - Praxis)   +        
BPR-113 - Grundlagen PR III (valid from WiSe 22/23) Course 1: Lecture (Interne Kommunikation - Basiswissen)   +        
Course 2: Seminar (Interne Kommunikation - Praxis)     +      
Course 3: Seminar (Berufs-/ Tätigkeitsfelder in der PR)     +      
BPR-120 - PR Berufspraxis I (valid from WiSe 22/23) Course 3: Seminar (Lernagentur)   +        
BPR-125 - Grundlagen Sprache (valid from WiSe 22/23) Course 2: Seminar (Textwerkstatt I)   +        
Course 3: Seminar (Textwerkstatt II)   +        
BPR-130 - Kreative Grundlagen (valid from WiSe 22/23) Course 2: Seminar (Visuelle Kommunikation II)   +        
BPR-140 - Grundlagen Wirtschaftswissenschaften (valid from WiSe 22/23) Course 1: Lecture (Allgemeine BWL)   +        
Course 2: Seminar (Evaluation und Kommunikationscontrolling)   +        
Course 3: Seminar (Spezielle BWL)     +      
Course 4: Seminar (Marketing)     +      
BPR-150 - Digitalisierung & PR (valid from WiSe 22/23) Course 1: Seminar (Neue Informations- und Kommunikationsformen (Einf.))   +        
Course 2: Seminar (Neue Informations- und Kommunikationsformen (Vert.))     +      
Zweiter Studienabschnitt
93.00 CP
BPR-215 - PR International (valid from WiSe 22/23) Course 2: Seminar (International Public Relations)           +
Course 3: Seminar (Intercultural Communication and Diversity Management)           +
BPR-230 - PR-Berufspraxis II (valid from WiSe 22/23) Course 1: Seminar (Lehragentur)           +
Course 2: Seminar (Kampagnen und Inszenierung-WP)           +
Course 3: Seminar (Gründung: Entrepreneurship-WP)           +